Laura Hynek
Founder & cook
Laura grew up in Turiúba, Brazil, and brings her grandmother's recipes to every batch. She makes everything from scratch, by hand, every week.
AboutA Brazilian family food trailer in Madison
From Turiúba, Brazil, to Madison, Wisconsin.
Who's Zela?
Zelinda was Laura's grandmother. Everyone called her Zela. Her kitchen in Turiúba, a small town in the state of São Paulo, was always full of the smell of fresh bread, cakes and pastries. Laura learned to cook at her side.
“Every recipe we make carries a piece of her. Food is love you can see.”
The family behind the trailer
Kyle Hynek
Co-owner
Born and raised in Madison, Kyle brings his IT and business experience to the family business. He's passionate about introducing Madison to the food Laura grew up with.
How we cook
- From scratch
- Traditional Brazilian recipes, made by hand every week.
- Fresh
- We cook for each market and event, not for the freezer case, except the frozen packs you take home on purpose.
- Family
- A family business. You'll meet us at the window.
- Madison
- Proud to share a bit of Brazil with the neighbors who made us feel at home.